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Hiring for Digital Marketing - Sr Manager in Mumbai, Pune for Exp. 11 - 20 yrs at ABC Consultants Pv (Job in Mumbai)

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Job Description:Looking for Senior Manager - Digital Marketing : *Experience in Campaigns, AdWords,& amp nbsp digital and social media & amp nbsp & amp nbsp marketing ,& amp nbsp campaign management * Location - Mumbai / Pune * Experience in International Process * Experience in Big BPO' s / International Retail Companies Key Responsibilities : Drive Innovation within the Marketing organization Drive content marketing through marketing collateral that includes press releases, white papers, case studies etc. and other non-technical collateral like corporate brochures, advertisements etc Drive communication activities through the website, social media channels and other digital media Be responsible for PR and media relationship activities including press releases, interaction with media and corporate communication Lead and manage Demand Generation teams across target markets Drive channel marketing with an objective of Branding and Demand Generation Drive SEO, SEM and PPC across target geographies Manage regional websites and other digital/social channels& amp nbsp Identify industry events and drive event marketing plans across geographies Work with in-house SEO team to track all paid adverts and analyze and design customer acquisition campaigns using web analytics and all on going On-Page and Off-Page SEO efforts& amp nbsp Conceptualize and manage all digital marketing campaigns and be on the lookout for innovative customer acquisition and branding opportunities Develop process to ensure content is topical, relevant, and up-to-date, enabling web visitors a feeling of personalized engagement with the website and its content& amp nbsp Regular usability checks for English and other language websites for maximum localization impact& amp nbsp Build brand awareness and visibility through online press releases, social media including industry specific articles on blogs and other relevant mediums& amp nbsp Work in collaboration with designers to improvise on the existing websites design and develop new websites, revamp online marketing material and email marketing campaigns& amp nbsp Evaluate and finalize all designs-related tasks Build and manage ongoing relationships with research organizations, internationals journals, and publishers& amp nbsp Regularly engage in online marketing activities for vendors, agencies, and other channel partners Enhance business intelligence by engaging in online market research and make pricing decisions enabling us to create and refine core business processes.& amp nbsp Develop and coordinate with IT and Software team for a smooth product or service launch& amp nbsp Partner with the Customer Relationship Management team to effectively drive customer advocacy process, including customer testimonials and case studies.& amp nbsp

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Posted on: Tuesday, 25 April, 2017  08:44
Expires On: Tuesday, 24 December, 2019  18:30

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