Hiring for Business Head - Digital Marketing - BFSI in Mumbai, for Exp. 7 - 12 yrs at Intellectual C (Job in Mumbai)
(Not Shown) (Please mention IndiaDynamics.com when contacting)
Job Description:Business Head- Digital marketing - Lead & amp amp Drive Sales strategies to ensure Distribution expansion - To manage the P & amp amp L of the DMT Business - To spearhead the Marketing strategy & amp amp drive marketing initiatives including Brand' s visibility in the market, developing consumer understanding through Market Research, driving BTL activities - To lead Key Accounts vertical & amp amp develop Strategy to acquire Bulk accounts - New product launches, Sales Strategy and Planning - Identify consumer segments and devise strategic plans to achieve the volume growth for DMT business - Work closely with marketing group and HR to create consumer awareness and drive revenue, Manpower planning, recruitment, motivation and employee retention - Identification and closure of new business verticals for Domestic money remittance Sales Team productivity enhancement. : - Responsible for Trade Margins and Distributor ROI. - Roll out of special sales promotions. Visibility and Branding at point of sales and strategic locations. - Training of sales staff, distributor sales team, Promoters and BCs/agents. - Responsible for various S& amp amp D KPIs like revenues, acquisition, activating outlets, transacting outlets, site utilization, prepay documentation and quality, KRO management, Acquisition budget management and other sales activities. - Shouldering responsibility of ensuring to keep 80% to 90% channel active - Keep eyes open for competitors and make strategy accordingly. - Product enhancement as per market need or user friendly. - Accountable for increasing Market share of Domestic money remittance.